Therapy that starts with what's already working.

I'm Russell Ammons, a solution-focused counselor working with individuals navigating loneliness and the strain of staying grounded in a rapidly changing world.

About

A grounded, direct approach

Russell Ammons, M.A., LPC-Associate

You don't need someone to tell you everything that's wrong. You need someone who will pay close attention to what's already going right, and help you build on it.

That's the core of how I work. Sessions are conversational, not clinical. I ask a lot of questions, listen closely, and help you get specific about what a better week actually looks like. Most people leave a first session with more clarity than they walked in with.

I have deep roots in this area and a long-standing connection to the people who call it home.

Call (682) 777-0823 to schedule a session, or ask about a free 15 minute consultation first.

CredentialM.A., LPC-Associate (Texas)
SupervisionCraig Black, M.S., LPC-S, LCDC, CCTP
MembershipsAmerican Counseling Association
LocationsTelehealth statewide (TX) ยท In-person, Denton County, TX
FormatCash-pay, sliding scale available
Approach

What actually happens in a session

My primary framework is Solution-Focused Brief Therapy, a practical, present and future focused approach built around your own strengths and past successes, not a deep dive into the past.

Solution-focused (primary)

We spend most of our time on what you want to be different and what's already pointing you there. That includes small exceptions, past successes, and concrete next steps, rather than dissecting problems.

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Person-centered

You set the pace and the goals. My job is to offer a genuinely warm, non-judgmental space, not to steer you toward my own agenda.

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Focus areas

Who I work with

Loneliness & isolation

Feeling disconnected even when you're surrounded by people, or like the connection you have isn't quite landing.

Loneliness doesn't always look like being alone. It can show up in a full calendar that still feels empty, or a marriage or friend group where you feel unseen. Sessions here often focus on what real connection would actually look like for you, and small ways to move toward it without forcing something that doesn't fit.

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Navigating a changing world

Making sense of the anxiety, work, and identity shifts as technology and AI reshape the ground under all of it.

I recognize that many people are trying to make sense of life in a rapidly changing world. Technology and AI are beginning to affect how people think about work, parenting, identity, relationships, anxiety, and the future. That shows up in very ordinary ways: a career shift that no longer feels stable, a role at home or work that's changing shape, or the general sense that the ground rules changed without anyone explaining the new ones. I believe these changes are becoming an important part of the conversations many clients need space to process. My goal is to help clients stay grounded, clear, and connected to what matters as they navigate both personal change and a changing world.

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Life transitions

Career changes, relationship shifts, or any stretch where the old way of doing things stopped working.

Transitions can be chosen or forced on you. Either way, we'll focus less on how you got here and more on getting clear about what you actually want on the other side of the change, and the next step toward it.

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ADHD

Support for the parts of ADHD that don't show up on a checklist: shame, anxiety, burnout, and strained relationships.

A lot of ADHD support focuses on systems and productivity. That matters, but it's often not the hardest part. I work with adults on the emotional weight that comes with ADHD: the shame from years of being told to try harder, the exhaustion of masking, and the friction it can create in relationships and work. We'll also talk practically about what actually helps you, since generic advice rarely fits.

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Shame

The heavy, sticky feeling that something is wrong with you, not just something you did.

Shame convinces you that it's permanent and that everyone can see it. We'll focus on the moments it already loosens its grip a little, and what you notice about yourself in those moments, then build toward what it would look like to carry less of it day to day.

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Depression

Low motivation, flat mood, and the sense that nothing is moving.

Depression can make even small tasks feel enormous. Rather than starting with everything that's wrong, we look for whatever is still working, even in a small way, and build from there. The goal isn't a total life overhaul. It's finding a next step that's actually doable.

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Not sure your situation fits neatly into one of these? Reach out anyway. Most people's reasons for starting therapy don't sort cleanly into a single category.

Writing

Articles

What Solution-Focused Therapy Actually Looks Like

Most therapy starts by asking what's wrong. This one starts by asking what you want instead.

Both matter. But if you've spent months, or even years, stuck in anxious circles about what's wrong, simply being asked what you actually want can feel like real progress, before anything else has even changed.

Here's how it works. We get specific about what you want your life to look like. Then we look for the moments that already point that way, even small ones you've stopped noticing. Want to go a whole day without your mind running through everything that could go wrong? We find the day it didn't, even one, and figure out what made it different.

From there, we build on it. More of what's already working, on purpose, instead of guessing at something new.

No homework you're set up to fail. No need to relive painful history before anything changes. Just steady progress on what you actually want.

If the constant what-ifs have been running the show, call (682) 777-0823 to schedule a session, or ask about a free 15-minute consultation first if you'd like to talk it through before booking.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

What "Person-Centered" Actually Means

A lot of people hear "person-centered" and assume it just means being nice. It's more specific than that.

It means your experience stays at the center of the work. You have a real say in what we focus on, how deeply we go, and what feels most important to work on first. I'm not coming in with a preset idea of what your life should look like or what goals you ought to want.

This is also the foundation that Solution-Focused work rests on, rather than a separate approach competing with it. Solution-Focused therapy asks what you want, what is already helping, and what would tell you things are beginning to improve. But that only works if you're the one defining what "better" actually means.

Person-Centered therapy helps keep that true. I'm not deciding your goals for you and then using Solution-Focused tools to move you toward them. You're deciding what matters, and I'm helping you get clearer about it, notice what's already working, and take steps that fit you.

In practice, that might mean a session goes somewhere neither of us expected because something more important came up. It might also mean sitting with something difficult without rushing to fix it, reframe it, or find the silver lining before you're ready.

If that sounds like what you're looking for, call (682) 777-0823 to schedule a session, or ask about a free 15-minute consultation first if you'd like to talk it through before booking.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

The Loneliness That Doesn't Look Like Being Alone

Loneliness rarely looks like the picture in your head: an empty room, no one to call, nowhere to be. More often, it looks like a full calendar, a full life even, and still feeling unseen. That gap between how connected things appear from the outside and how alone they can feel on the inside is where a lot of people quietly get stuck, sometimes wondering whether what they're feeling even counts as loneliness.

A useful place to start is getting specific about what connection would actually look like for you. Not simply "less lonely," but something you could recognize if it started happening. Maybe it's having a friend you can call without rehearsing what to say first. Maybe it's a conversation where you don't feel like you're performing. The clearer the picture becomes, the easier it is to notice even small signs that you're moving toward it.

Then think about the exceptions. Was there a recent moment when the loneliness eased, even briefly? Maybe it was a conversation, a text exchange, a shared laugh, or simply being around someone and feeling a little more like yourself. What was different about that moment? Who was there? What were you doing? Those moments can offer useful clues about the kinds of connection that matter most to you.

It can also help to make the goal smaller. If connection feels like a 3 out of 10 today, what would a 4 look like? You don't need to suddenly feel deeply connected to everyone around you. Maybe a 4 is reaching out to one person, staying in a conversation a little longer, or spending time with someone around whom you don't have to work quite so hard.

Once you notice something that helps, pay attention to it. What made that moment different, and is there a way to create a little more of it? Building on something that's already helping can be far more useful than constantly searching for a completely new answer.

The usual advice about loneliness tends to be broad: join a group, get out more, meet new people. Sometimes that helps. But connection is personal, and what matters is figuring out what actually helps you feel known, understood, and less alone.

If loneliness has been quietly running in the background of a life that looks fine from the outside, call (682) 777-0823 to schedule a session, or ask about a free 15-minute consultation first if you'd like to talk it through before booking. Either way, it's a place to look at what meaningful connection would look like for you and find practical ways to create more of it.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

Adult ADHD Isn't Just About Focus

ADHD has a way of making you pay attention to everything that didn't happen: the email you didn't answer, the thing you walked into the room to get and immediately forgot, the project you were absolutely going to start today, the keys you misplaced again.

But here's a question we don't ask nearly enough: When is it a little easier?

Think about a recent time when you got something done that normally gives you trouble. It doesn't have to be a great day. Maybe it was twenty minutes. Maybe an hour. What was different during that stretch?

Were you under a deadline? Was someone working beside you? Did you have fewer distractions? Were you actually interested in what you were doing? Had you written down the first step instead of trying to hold the whole thing in your head? You don't have to completely understand why it worked. Just notice it, because if something is already helping, even occasionally, you have somewhere to start.

Then make the goal smaller. Instead of asking, "How do I get my ADHD under control?" try asking, "What would make the next hour go a little better?"

If things feel like a 3 out of 10 right now, what would a 4 look like? Maybe one email gets answered. Maybe you finish one task before opening another. Maybe you leave the house with everything you intended to take. Small doesn't mean insignificant. Small means doable.

Once you find something that helps, don't dismiss it because it seems too simple. Pay attention to what made that moment different and see whether you can create a little more of it. ADHD can make everyday life frustrating enough without adding shame on top of it, especially after years of hearing that you should simply try harder or be more disciplined.

Sometimes the better question isn't, "What's wrong with me?" It's, "When does this go better, and how can I make a little more of that happen?"

If you're tired of fighting against yourself, therapy can help you notice what's already working, identify the conditions that help you function at your best, and turn those small differences into practical changes that fit how you actually operate.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-session options available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

Shame Lies About Being Permanent

Shame has a specific trick it plays: it convinces you it's a fact about who you are, not something you did, or something that happened. Guilt says "I made a mistake." Shame says "I am the mistake." That distinction matters, because one of those is workable and the other feels like a life sentence, even when it isn't one.

The way out starts with noticing that shame doesn't actually run at full volume all day, every day, even when it feels like it does. There's likely a recent stretch, a conversation, an evening, when it went quiet, even briefly. Worth asking what was different about that moment, and who you were with, or weren't with. That's not an accident. It's a clue about what already interrupts it.

From there, it helps to practice separating the story from the fact. "I'm a failure" is a story. "I missed a deadline" is a fact. Shame blurs the two on purpose, since the story is what keeps it running. Saying the fact out loud, on its own, without the story attached, is often the first real crack in something that's felt airtight for years.

Progress here rarely looks dramatic, and that's fine. If shame feels overwhelming today, the goal isn't for it to disappear by tomorrow. It's for today to feel even slightly lighter than yesterday, then noticing what made that possible so you can do more of it on purpose.

None of this means minimizing what happened or pretending it didn't matter. It means separating what's true from what shame just insists is true, and building from the difference.

If shame has been running in the background long enough that it started to feel like the truth instead of a feeling, call (682) 777-0823 to schedule a session, or ask about a free 15-minute consultation first if you'd like to talk it through before booking.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

Nobody Explained the New Rules

There is a strange kind of uncertainty that comes from realizing the world may be changing faster than the assumptions you built your life around. Sometimes it can feel like the rules changed without anyone explaining the new ones. Nothing dramatic has to happen on a particular Tuesday for work to feel less predictable, a skill you once counted on to feel less permanent, or the future to seem harder to picture than it used to.

Technology and AI are part of that change, but they are not the whole story. Roles at work are shifting. Parenting can feel different when you're preparing kids for a world you can't fully predict yourself. Relationships can carry new conversations about money, careers, security, and what comes next. Even the way you think about who you are can get shaken when something you've always been good at suddenly seems less certain.

One useful place to start is getting specific about what actually feels unsettled. "Everything is changing" is hard to do much with. Is it your job? Your sense of security? Whether your skills will still matter? What you should learn next? What you tell your kids about the future? Once you can name what's actually unsettled, it becomes something you can look at rather than just a feeling hanging over everything.

Then notice what still helps you feel grounded. Even during periods of rapid change, there may be moments when you feel more like yourself: a conversation, a task you know how to do well, time with someone you trust, a routine that still feels familiar, or something that reminds you what matters to you. What is different in those moments? What are you doing, thinking, or paying attention to?

It can also help to picture what "more steady" would actually look like, even if the world around you stayed uncertain. What would be different in an ordinary week? Would you be spending less time trying to predict every possible outcome? Would you feel clearer about what deserves your attention now? Would you be more confident about the next step, even without knowing where the whole road leads?

You don't have to solve the future in order to move through the present well. Once you notice what helps you feel grounded, clear, and connected to what matters, those things can become useful anchors while everything else continues to move.

None of this means pretending the changes aren't real. They are. It means making room for uncertainty without letting uncertainty make every decision for you.

If the pace of change, AI, work, or uncertainty about the future has been quietly wearing on you, call (682) 777-0823 to schedule a session, or ask about a free 15-minute consultation first if you'd like to talk it through before booking.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

When Nothing Feels Like It's Moving

Depression has a talent for making everything look the same size. The email you've been avoiding and the laundry pile and the phone call you keep not making all collapse into one undifferentiated wall of "too much." That flattening is part of what makes it so hard to explain to someone who hasn't been there: it's not that you don't care, it's that nothing about the caring translates into motion.

The instinct, understandably, is to look at everything that's wrong and try to fix all of it at once. That rarely works, and when it doesn't, it tends to confirm the worst story depression is already telling, that nothing you try will make a difference. A different starting point tends to work better: instead of surveying everything that's stuck, find the one thing that's still moving, even slightly, and start there.

That might be smaller than you'd expect. Maybe you still make coffee most mornings. Maybe you answer texts from one particular friend, even on the hardest days. Maybe you got out of bed today, even if nothing after that went the way you wanted. None of that is nothing. It's evidence of function that's still intact, and it's usually a better place to build from than starting cold.

From there, the question isn't "how do I fix everything," it's "what would slightly better look like today." Not a full recovery by next week, just a little more of whatever's already, quietly, working, on a day when even that feels like a lot to ask.

This isn't about positive thinking, or about minimizing how heavy it's been. It's about finding a next step small enough to actually be doable, rather than one so big it guarantees another day where nothing moves.

If flatness and low motivation have been sticking around longer than they should, call (682) 777-0823 to schedule a session, or ask about a free 15-minute consultation first if you'd like to talk it through before booking.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

The Old Way Stopped Working

Some transitions you choose: a new job, a move, walking away from something that no longer fits. Others choose you: a layoff, a breakup, a diagnosis, a child leaving for college. Either way, the effect can be similar. The routines, roles, expectations, or plans that used to work suddenly don't fit the same way anymore.

One useful place to start is getting specific about what you'd like life to look like on the other side of the change. Instead of, "I just want things to feel normal again," picture an ordinary Tuesday a few months from now. What time are you getting up? What's the first part of your day like? Who are you talking to? What are you doing differently? The more clearly you can picture what "better" looks like, the easier it becomes to recognize small signs that you're already moving toward it.

Then look for moments when things have already felt a little more settled. Even in the middle of a difficult transition, there may have been an hour, a conversation, a small task, or a stretch of the day when you felt a little more grounded or more like yourself. What was different then? Who was around? What were you doing? Those moments can offer useful clues about what helps you move through change well.

If you were to rate how settled things feel right now from 1 to 10, what would one point higher look like? A 3 becoming a 4 might mean unpacking one more box, sending one email, having one conversation you've been putting off, or simply knowing what your next step is. Small and doable is often more useful than waiting until you feel completely ready.

While things are changing, it can help to notice what you want to keep steady. Maybe it's a morning routine, a weekly phone call, time outside, exercise, or something else that still feels familiar and dependable. Not everything has to change at once.

None of this means rushing grief, uncertainty, or the discomfort that can come with not knowing what happens next. It means making room for those things while also getting clearer about what you want to move toward, what is already helping, and what the next manageable step might be.

If a transition, chosen or unexpected, has left the old way of doing things no longer working, call (682) 777-0823 to schedule a session, or ask about a free 15-minute consultation first if you'd like to talk it through before booking.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

New Neighbors, New Normal: Why Big Changes Feel So Big

Between the bluebonnets, the horse pastures, and rooftops going up seemingly overnight, southern Denton County is changing fast. Maybe you just moved here. Maybe you've lived here for years and your own neighborhood barely looks familiar. Either way, you're in a life transition, and your brain has opinions about it.

Here's the surprise: change doesn't have to be bad to be stressful. A dream home, a new job, a kid starting a new school: even good change asks your mind to redraw its map. New route to the grocery store. New faces. New "normal." That low hum of tiredness? It's not weakness. It's your brain doing renovations.

Four small things help.

One: anchor one routine. Keep one thing steady, like Saturday coffee or an evening walk, while everything else shifts. Familiarity is a shock absorber.

Two: explore in small bites. Skip the pressure to settle in fast. Try one new thing a week: a park trail, a local coffee shop, a Friday night Argyle Eagles football game.

Three: notice what's working. Ask yourself, what's going better than I expected? Tiny answers count. They point you toward what to do more of.

Four: give it time. Adjustment isn't a straight line. Some weeks feel great, some feel off. Both are normal, and both are part of getting rooted.

And if you've been here for decades, your transition is real too. Watching a familiar place grow can stir up something like homesickness for a town you never left.

Whether you're new or long-rooted, the goal isn't to rush past the change. It's to move through it with a little more kindness toward yourself.

If the off weeks start outnumbering the good ones, or the stress follows you everywhere, that's a great time to talk with a counselor. Reaching out is a strength, not a last resort.

If you're navigating a move, a new job, or any big shift right now, this is exactly the kind of thing I work with clients on.

Russell Ammons is a counselor who helps people find their footing when life changes. He offers therapy by telehealth across Texas, with in-person sessions available in Denton County. Call (682) 777-0823 or visit russellammons.com to learn more.

New articles are added here every couple of weeks.

Sessions

How we'll meet

Telehealth

Available anywhere in Texas. Sessions run about 50 minutes over a secure video platform, with no commute and no waiting room.

In person

Available at New Hope Wellness Center in Sanger, TX, for clients who prefer face-to-face sessions or a mix of both.

Investment

Fees

This practice is cash-pay and does not bill insurance directly. If your plan offers out-of-network benefits, I can provide documentation you can submit for possible reimbursement. Sessions are also typically eligible for payment or reimbursement through FSA and HSA accounts.

Session typeLengthFee
Individual session50 minutes$100
Sliding scale50 minutes$65 to $100

A limited number of sliding-scale spots are available based on income, in four tiers. Ask about availability during your free 15 minute consultation.

Your rights

Good Faith Estimate

Beginning January 1, 2022, you have the right to receive a Good Faith Estimate explaining how much your care is expected to cost.

If you don't have insurance, or you aren't planning to use your insurance, healthcare providers are required to give you an estimate of the expected cost of your medical items and services, including psychotherapy, before you receive them.

This includes a written estimate of the total expected cost of any non-emergency items or services, along with related costs such as tests, medications, equipment, or facility fees where applicable.

You can ask your provider, or any provider you're considering, for a written Good Faith Estimate before you schedule an item or service, and again at least one business day before your appointment.

If your final bill is $400 or more above your Good Faith Estimate, you have the right to dispute it. Keep a copy of your estimate for your records.

For questions or more information about your right to a Good Faith Estimate, visit cms.gov/nosurprises.

Licensure

Supervision & disclosure

Russell Ammons, M.A., LPC-Associate, is a Licensed Professional Counselor Associate in the state of Texas, practicing under the supervision of Craig Black, M.S., LPC-S, LCDC, CCTP, license number 72223. Craig Black can be reached at (214) 699-9016 or craig@craigblackcounseling.com.

As an LPC-Associate, all clinical work is performed under the supervision of a Board-approved LPC-Supervisor, in accordance with the Texas Administrative Code.

Contact

Ready to get started?

Call (682) 777-0823 to schedule your first session.

If you'd rather talk it through first, a free 15 minute consultation is available too, no cost, no obligation.

Email russell@ammons.com
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